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#1
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![]() When considering the one sheet giveaway, I've thought about a number of things including the size, color, type of paper, etc. As I have thought about this I have considered using coated card-stock so that this give-away has more value.
However, as I continue to tinker with this I wonder... what is my ultimate goal? I want people to remember me as someone who gave value to them. As I think about that, I remember something Jay Abraham did a few years ago... Jay wrote a simple, little book called the Six Billion Dollar Man. Writing a little book like that for business owners might be the ultimate giveaway! With technology the way it is and companies available to print the book easily... this looks like an option that I can see working (assuming I have the time to write the book). In any case, I am working on a very impactful giveaway that I intend to use to get interest in my services when I am one-on-one with people. By the way, as part of what I am doing, I am doing quick 60 -90 minute consultations with business owners that solve their most pressing problems fast as long as they do what I suggest. These work well. (Anyone interested, just message me or email [email protected]) Once I have the giveaway complete I will post a link or screen shot. |
#2
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![]() https://www.tipsproducts.com/case-studies
Paulette Ensign. Remember her TIPS BOOKLETS? And Jimmy Krug, SIMPLE PUBLICATIONS...what goes around, comes around. Combine a tips booklet with some Glenn Osborn stuff...you may have a winner on your hands. For someone like you Millard, who wants and loves direct contact, you may have gone back to your future with booklets and consulting. Come to think of it, I don't see why I couldn't do some tips booklets too, only without the slop and mess of people...sort of like what Krug did with his Savings and Loan/Credit Unions thing...BULK orders, drop shipped. Good thinking Millard, it looks like you've got this one nailed down. Gordon Quote:
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#3
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![]() Gordon,
I appreciate the kind words. The more time I spend thinking about what works, the more light I get. Thank you for all you do. Cheers, Millard |
#4
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![]() Thanks Gordon, Millard,
If You Get THROWN OUT OF. OR Asked to LEAVE a "BNI, "Chamber of Commerce or "Toastmasters Meeting You Know They are NOT Your Prospects. Here's How You Test This. (EDITORS NOTE - By the way. I Learned this from a Former Partner, Judy Kendall - Mother of The FuzzBuster Radar Detector. She says, "DO SOMETHING to Get a Reaction. Don't Waste time.") When everyone is INTRODUCING Themselves I Stand up and Say. "Howdy Folks. "What I Do Is Make Millionaires A Quick Extra 6 or 7 Figures. Then Hand Them A Fortune Cookie Instead of a Biz Card." AND I Distribute Fortune Cookies to the Group. THEN Inevitably The BNI Leader walks up to me. Asks me to Leave. Says, "I created this Group to Sell Mary K Cosmetics (Or whatever) . I don't need Your Competition." (I Love it when I am Asked to VAMOOSE. It Saves a BUNCH of Wasted Time.) https://www.fancyfortunecookies.com Thanks, Glenn P.S. - Have You Ever Got Dressed UP and Gone to a Mercedes Dealership. Paid to Go to a Car Wash and Wait in The Waiting Room - on Their Busiest Days? Car Salesman With You Doesn't Care. (And The Dealer Gets his Car Washed.) You Do Not have To Own a Fancy Car. (You will need to Order a Shirt, Slacks and a tie at Nordstroms) And You DO (Close Up Magic) and Meet a Room Full of BORED Affluent Folks Waiting for their Cars to Be Vacuumed. |
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