My experience using AI for a month

[Dien Rice]

Thanks Millard for sharing your experience on using AI as a tool to help craft your marketing message!

I've been experimenting (off and on) with both ChatGPT and Claude.ai ... Incredible!

They've definitely gotten better over the last year or so, too...

I'm not really using them "full bore" at this stage... But I'm finding them very useful as a research tool, and also with helping to organize thoughts!

(It can be good at turning a piece of writing into bullet points, for example...)

Where is it weak?

As you pointed out, it doesn't have your personality...

In a recent email (Copywriter's Roundtable), copywriter John Forde pointed the following out...

"During my talk, I emphasized how it [AI] failed at intuitiveness and subjective storytelling, how it lacked curiosity and empathy, and how it wasn't so great at untangling our anxieties or desires."

and also...

"But no matter how far and how fast it advances, no matter how good the chips and algorithms get or how stuffed the large language models from which it learns become...

"I fully agree with my fellow Fix Fest presenters that AI may never close this difficult-to-digitize humanity gap. And that's a good thing. Because what would be the fun in that?

"As writers and marketers, making the human connection—closing that gap with a spark—is the fun part. It's why we do what we do.

"At the same time, the tools AI can provide, even to us throughout the process of writing and forming that connection, are vastly misrepresented and understated.

"Going forward, the strong that survive will be the ones that figure out how to make those tools work for them rather than against them. "

No question about it though, AI is a powerful tool to use!

Best wishes,

Dien

Originally Posted by Millard Grubb

More Hooks For My Story