Millard Grubb
October 25, 2022, 07:55 AM
While I was reading an old Dan Kennedy No BS newsletter, Dan made a point about remembering to give thanks to people.
This isn't about just saying thank you when someone opens a door for you or gives you extra servings at a restaurant.
Dan explained that people crave acknowledgement. If you have a customer that buys from you regularly, giving them a nifty gift a few times a year will make them feel special and will also lead to more sales ! Of course, you attach a note saying how much you appreciate their business or something just thanking them for being a good customer.
I would also make sure that the gift was NOT something with your logo or sales message or anything that made it look like a promo item.
What I like about this concept is that you can give away gifts to friends, co-workers, relatives, or ANYONE just to let them know you care about them and what they mean to you !
What this sets up is a lifestyle of thankfulness... and more happiness !
This isn't about just saying thank you when someone opens a door for you or gives you extra servings at a restaurant.
Dan explained that people crave acknowledgement. If you have a customer that buys from you regularly, giving them a nifty gift a few times a year will make them feel special and will also lead to more sales ! Of course, you attach a note saying how much you appreciate their business or something just thanking them for being a good customer.
I would also make sure that the gift was NOT something with your logo or sales message or anything that made it look like a promo item.
What I like about this concept is that you can give away gifts to friends, co-workers, relatives, or ANYONE just to let them know you care about them and what they mean to you !
What this sets up is a lifestyle of thankfulness... and more happiness !
