Timothy A. O'Dell
November 30, 2006, 12:37 PM
As a matter of fact I have sold sunglasses at convention center sales, at the flea markets, and a few times set up on a busy street corner.
I have an extensive list of suppliers and can help you on who to avoid. Most of what I did was with travelling super sales set up at convention centers with preshow tv advertising. Sales are always phenomenal there but the space is incredibly expensive. I never really minded paying $1000 to turn 5 or ten thousand in sales.
Flea markets can be tough because you won't be the only sunglass vendor.
Street corner sales can be a gold mine. Your booth or tent must look professional. Large signs are a must. Corner must be very high traffic.
If I don't tell you anything else at least hear this. Sales will triple with one phrase:
"Buy one pair Get TWO pairs free. That's only $20 for three pairs today."
This phrase is so effective because your signs say buy one pair get ONE free.
At the convention sales I could be heard yelling that phrase from one end of the hall to the other.
Good luck and PM me if you'ld like a list of suppliers.
I have an extensive list of suppliers and can help you on who to avoid. Most of what I did was with travelling super sales set up at convention centers with preshow tv advertising. Sales are always phenomenal there but the space is incredibly expensive. I never really minded paying $1000 to turn 5 or ten thousand in sales.
Flea markets can be tough because you won't be the only sunglass vendor.
Street corner sales can be a gold mine. Your booth or tent must look professional. Large signs are a must. Corner must be very high traffic.
If I don't tell you anything else at least hear this. Sales will triple with one phrase:
"Buy one pair Get TWO pairs free. That's only $20 for three pairs today."
This phrase is so effective because your signs say buy one pair get ONE free.
At the convention sales I could be heard yelling that phrase from one end of the hall to the other.
Good luck and PM me if you'ld like a list of suppliers.
