$300 A day business but no idea how to market it

Originally Posted by Duane Adolph

Also the first thing I noticed was the sales letter in my "opinion" was not that good. I say "my opinion" because he WAS getting a 3% conversion of cold traffic?? I'm still in shock. So I kinda 'bit my tongue on the sales letter. But I see Cornell already commented on it.
Cheers

Hi Duane. This is my first attempt at Internet Marketing and although I too believe that the sales copy can use a lot of improvement, I'll tell you why I chose it.

When I asked a few people what they thought about the title "Earn $300 a day distributing balloons", I got three types of responses:

1. Sounds like a scam
2. Sounds too good to be true
3. Probably requires a huge investment

It was obvious why they thought that because the Internet is full of people who make false promises and scam people. So I asked, what if I offered Money back guarantee? and I was told, it would help but even that was not enough to convince people that this is for real.

So a friend of mine suggested that I focus only on those people who are skeptical but willing to explore further. So we talked about how to do that and came up with three questions that give a little more information about the business. And that's basically how we came up with the sales copy.

I am hoping that those who have bought my ebook will refer others to me once they have succeeded.

I am also thankful for the many tips I have received from you all.

Thanks
-Samir

Thank you for some great advice Duane.

The folks that I am targeting are the stay-at-home moms, cash strapped students, fixed income seniors, the unemployed, the under-paid, basically anyone looking to earn cash either on the side or fulltime depending on how much time they have available.

Based on the keyword performance, it looks like the people that are most interested in my ebook are those who are looking to earn extra cash. I know that 283 clicks is definitely not enough to come to this conclusion but at least it tells me where to start.

I like your survey idea but as Ankesh points out, can you give some pointers on what questions I would ask?


Most people here have suggested that I build a list so I am definitely looking into that. It looks like many people here favor aweber. I am wondering if anyone has any experience with MailChimp? They do not require any upfront signup fees.

Thanks
-Samir

[Ankesh]

Most people here have suggested that I build a list so I am definitely looking into that. It looks like many people here favor aweber. I am wondering if anyone has any experience with MailChimp? They do not require any upfront signup fees.

I've used aweber and mailchimp both. I would recommend mailchimp over aweber.

(If you plan to start an affiliate program, do check out SuccessNexus.com - along with affiliate management features, we also provide fairly decent autoresponder and emailing options with our pro a/c.

But we are no where close to mailchimp when it comes to email features. We don't integrate with facebook or do other social media stuff. And we don't support sending of HTML emails as of yet either - however this is something that is planned. But for most people, our solution is good enough - and integrates seamlessly with the shopping process.

If you do plan to sign up for the pro a/c, send me an email with Sowpub somewhere in the subject before you do - for a special price.)

Originally Posted by Ankesh

(If you plan to start an affiliate program, do check out SuccessNexus.com - along with affiliate management features, we also provide fairly decent autoresponder and emailing options with our pro a/c.

Hi Ankesh...I just took a look at SuccessNexus.com and the app definitely has some great Affiliate management features but I am wondering if a website like mine, with only one product to promote and no followers (at least not yet), is better off with a site like clickbank, where the main benefit I have is that I don't have to go looking for people to promote my product, instead they come looking for me.

I have a couple of blogger friends who I think can definitely benefit from successnexus.com and I will be sure to point them to your site.

Thanks
-Samir

[Ankesh]

My experience with clickbank: affiliates won't find you automatically if yours is a new website with zero affiliates. But more affiliates will find you if you seed it well.

If you have 8-10 affiliates promoting your product and making a few sales with a good payout - then you will rise through various clickbank affiliate program finding softwares and plugins and scripts out there in the market. And attract a lot more affiliates.

But without the original 8-10 affiliates, nothing will happen. (This is based on selling various products via clickbank over the years.)

Now here is the cool part - you can use SuccessNexus.com along with Clickbank. You are not restricted to clickbank alone.

If clickbank affiliates promote your clickbank link - then your website will show the clickbank checkout button. Otherwise it will show the successnexus checkout button.

You can check this out at:
http://www.2wordstrategy.com/?u=[email protected]
Or
http://your-clickbank-username.ankesh.hop.clickbank.net/

(Obviously - edit the red part. And click on the checkout button on the resulting page to see this work.)

The best part is: you don't have to pay upfront to use SuccessNexus. So there is no risk on your part to use both the systems.

[Ankesh]

Originally Posted by Samir

I have a couple of blogger friends who I think can definitely benefit from successnexus.com and I will be sure to point them to your site.

Thanks
-Samir

If you do promote it, add your email id at the end of the URL and promote it...

http://SuccessNexus.com/[email protected]

Will earn you a 25% recurring commission on everything we earn from any person you refer to us.

Thanks Samir.

Hi Samir,

Thanks Glad I could help. Looks like you are getting LOTS of valuable advice and help here. Good for you.

Hmm I just relpied to Ankesh's thread with some of the questions I would ask. Looking at your post now. I see that you are asking about specifically 'survey" type questions. Hmm tell you what I may have already answered this in my reply to Ankesh. Please have a look.

My thoughts:

1) I'm not sure what YOUR specific objectives are i.e sell the ebook. Build an online business to make a million etc. etc. This will help determine how you proceed and WHO you will be targeting. e.g if you CHOOSE to Target Moms, your OFFER, your COPY and even your COMPETITORS will be different than if you TARGET the unemployed.

2) Build on your success; You have made 5 sales from FORUM marketing. DUPLICATE AND DOMINATE what is working for ya'. MAY be more profitable than the PPC.

3) Another "Market" you could target are LIST OWNERS like SKIP that are looking for valuable Products to offer their lists. AKA DISTRIBUTION FOR YOU SAMIR

4) In terms of your sales letter, you could incorporate your STORY into it like you did in your initial post here at Sowpub. This will help establish a relationship with your list. You have already seen the power of this right here at Sowpub.

5) Once you start to build that list. THEN I am certain you will get questions from your subscribers and you will then get a Feel for their concerns etc.etc.

Looks like you got some work to do and some J.V's to get done :-> CONGRATS!!

Best of Success

Originally Posted by Samir

Thank you for some great advice Duane.

The folks that I am targeting are the stay-at-home moms, cash strapped students, fixed income seniors, the unemployed, the under-paid, basically anyone looking to earn cash either on the side or fulltime depending on how much time they have available.

Based on the keyword performance, it looks like the people that are most interested in my ebook are those who are looking to earn extra cash. I know that 283 clicks is definitely not enough to come to this conclusion but at least it tells me where to start.

I like your survey idea but as Ankesh points out, can you give some pointers on what questions I would ask?


Most people here have suggested that I build a list so I am definitely looking into that. It looks like many people here favor aweber. I am wondering if anyone has any experience with MailChimp? They do not require any upfront signup fees.

Thanks
-Samir