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Survey for friend...Outer Circle Publications HOTSHEET, Your opinion valued... [Archive] - Page 5 - SOWPub Small Business Forums


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July 27, 2012, 06:22 PM
Health first, work last.

I've been chatting up some young moms who are into couponing...
and also getting into cooking. Unlike their grandmas, who had home ec in school, these younger career women are getting more and more into the domestic thing, especially after the first kid.

I think there is a whole NEW generation, as well as the oldies like us, who would like to see some printed hotsheets.

See, the nice thing is you can custom tailor, and so, gardeners might receive hotsheets from other gardeners with tips, and offers...and reports or whatever. I can do a HOTSHEET on Anasazi Beans, for example.

Share my pan cookie recipe one month and then the ice cream...build a whole hotsheet around legumes for example.

OLD timers might enjoy the look and feel of the old guys newsletters, I always liked Dean DuValls everymonth...

But I loved those little mom and pop rags, one came out of Lake Worth, FL from a woman living in a trailer, a senior community and she always was a hoot to read.

MAKE it interesting, as well as an opportunity...I remember running ads for a buck or two...classified ads. Quarter page ads ran about 25 and full pgs for 100. Ten cents a prospect is not bad testing.

NOW, I'd have Granny C mix in some dating hotsheets, some cheat sheets hotsheets for gamers, and grow the numbers as they niched out.

Maybe a hotsheet for single guys, how to get girls type thing...

I don't think it has to be strictly biz op, and as I think about it, since most are only one or two pieces of paper, I'd offer FREE classified ads in my Chatteling Hotsheet.

10 to 15 pages should keep a reader busy for awhile.

I like the concept, but, want to TEST, not yet sure how to do that.

Maybe, I'll do like Glenn did with the book and post up 5 hotsheets and have readers vote, and the winner gets published, that seems to work.

Thanks Cornell,

PS. We have a squirrel problem, any hints on that?

Gordon...I concur with you on receiving print. I garden for my fresh supply in summer and stored for winter and I only grow heirloom. When I decide to buy new seed (usually save my own) I only purchase from companies that send out catalog and then either visit web site or phone in to order.

I kind of miss the old Tyler Hicks monthly newsletter and the Business Opportunities Digest arriving in the mail and being able to carry them with me to read whenever I had a couple of minutes...much easier and more relaxing than toting electronics around.

I feel the printed hotsheets would be welcomed by the boomers more so than the young uns and probably should be targeted at them.

Incidentally ... the booklets report is forthcoming...you can't believe the nightmare (healthwise side effects) the tick infection has caused...vision, hand and finger disfunction, and more...I am only able to work at the computer less than 2 hours a day...so the delay is unavoidable.


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