ron lafuddy
October 28, 2015, 08:47 AM
Glenn,
There's more power in referrals, than just about anything else.
Knowing that, I've got Dougie the detailer setting up his little
info displays in the offices of all of his doctor/nurse customers.
At 3 hospitals and several multi-unit medical parks.
At the same time, Dougie is also referring his new pals: The windshield repair guy, dent repair guy, tire store, auto repair shop, quick oil change, the insurance guy and a few others, to the doctors, nurses and patients at the above locations.
Dougie also leaves behind a Glenn inspired, specially designed, thank you package, in every vehicle he details. Seems he uncovers specific things about the vehicle, during his visit and advises how they should be addressed. The package also refers and gives reasons to stay in touch with Dougie.
Dougie's info displays and leave behind packages are profit centers for him.
We're also testing an updated version of Don Alm's Lunch Fax Program. Dougie has the customer base that local restaurants owners covet.
Keep those ideas comin', Glenn
Ron
Thanks Ron,
You should SHARE more often Ron,
You just helped Tony - a fellow Entrepreneur in Canada - sell more
Insurance to Nurses.
==========
YOU SAID -
"A post that Glenn made last year, about a car wash and a restaurant, sparked an idea. Instead of restaurants, I focused on upscale hair salons. I had started someone in the auto detailing business. He was doing ok, but just ok. Not growing his customer base like he should have been.
Anyway, I made up a flier with an offer and went out and talked to some salon owners. The offer was free window cleaning for their customers, on their slow nights. Most loved the idea. One of the salons provided service for a particular group that worked long shifts, 12-14 hours, on swing-shift schedules: nurses.
Time is what the nurses don't have. Money is something they do have.
They also have nice vehicles and like to keep them clean.
A marriage made in heaven.
Word spread like wildfire. My detailing guy picked up 3 hospitals and assorted
medical offices, just from this idea.
Ron
===========
How I Am Bartering with Tony in Canada
to Double His Insurance Sales - (And thus Persuade him to order more of my NLP Sales Systems)
Step I - I emailed Tony - Ron's post
Step II - I called Tony to make sure he got it
Step III - I Walked Tony thru a couple of Scenarios...
IDEA ONE -
I have a car wash client who goes to hi-end Restaurant owners
and offers to Wash Customer cars on Busy Friday, Sat, Sunday nights.
ALL SAY "YES"
And Dan leaves 7 Coupons for a F-r-e-e Car Wash under each
Windshield wiper. (Dan's car wash clientele grows like crazy with this method)
I suggested to Tony
that he FIND Salon Owners ALREADY doing business
With lots of Nurses and Medical folks - who work ODD Shifts.
THEN FIND a Car Wash
Owner Already Doing some kind
Of F-r-e-e Car Wash Promotion.
And offer to SET Him up with Hi End Salons
In return for THEIR HELP Referring him to Nurses.
HECK - Tony should show up to meet Docs and Nurses
Himself. It would be FUN to wash a few windows - then shed the cover-alls
to chat with the medical folks.
IDEA TWO -
Play local car detailers off against each other
to find one willing to WASH CAR WINDOWS
F-r-e-e At Up-Scale-Salons. (In order to get Medical detailing clients.)
Find ONE who will Play Ball
And set up a Referral Deal with him.
========
========
ACTION SUMMARY -
Tony and I have Already set up a system
where he offers Nurses what they WANT MOST.
A Job!
Tony compiles official job lists
and Gets New Job Postings
from His Hospital - Inside contacts.
Offers this F-r-e-e to Nurses.
AND WHILE Chatting says, "Since you cannot get hired without
Insurance we also help with that too."
SO
The Car Wash AND the F-r-e-e Car Window
Cleaning JV Guys
A - Hand out Tony's Cards which offer F-r-e-e Help
Finding Nursing Jobs
B - AND Refer Tony the business cards
of all the nurses they wash Cars or Windows for.
Thanks,
Glenn
P.S. - This is kinda sorta "Mastermind Barter"
Ron got an idea from my post,
Adapted it for himself and his detailing
friend.
We turned around and TWEAKED Ron's idea
And Bartered it to Tony in Canada
to help him sell more insurance.
AND WHO do you think Tony will turn to for
More Consulting and To b-uy S-ales information from?
There's more power in referrals, than just about anything else.
Knowing that, I've got Dougie the detailer setting up his little
info displays in the offices of all of his doctor/nurse customers.
At 3 hospitals and several multi-unit medical parks.
At the same time, Dougie is also referring his new pals: The windshield repair guy, dent repair guy, tire store, auto repair shop, quick oil change, the insurance guy and a few others, to the doctors, nurses and patients at the above locations.
Dougie also leaves behind a Glenn inspired, specially designed, thank you package, in every vehicle he details. Seems he uncovers specific things about the vehicle, during his visit and advises how they should be addressed. The package also refers and gives reasons to stay in touch with Dougie.
Dougie's info displays and leave behind packages are profit centers for him.
We're also testing an updated version of Don Alm's Lunch Fax Program. Dougie has the customer base that local restaurants owners covet.
Keep those ideas comin', Glenn
Ron
Thanks Ron,
You should SHARE more often Ron,
You just helped Tony - a fellow Entrepreneur in Canada - sell more
Insurance to Nurses.
==========
YOU SAID -
"A post that Glenn made last year, about a car wash and a restaurant, sparked an idea. Instead of restaurants, I focused on upscale hair salons. I had started someone in the auto detailing business. He was doing ok, but just ok. Not growing his customer base like he should have been.
Anyway, I made up a flier with an offer and went out and talked to some salon owners. The offer was free window cleaning for their customers, on their slow nights. Most loved the idea. One of the salons provided service for a particular group that worked long shifts, 12-14 hours, on swing-shift schedules: nurses.
Time is what the nurses don't have. Money is something they do have.
They also have nice vehicles and like to keep them clean.
A marriage made in heaven.
Word spread like wildfire. My detailing guy picked up 3 hospitals and assorted
medical offices, just from this idea.
Ron
===========
How I Am Bartering with Tony in Canada
to Double His Insurance Sales - (And thus Persuade him to order more of my NLP Sales Systems)
Step I - I emailed Tony - Ron's post
Step II - I called Tony to make sure he got it
Step III - I Walked Tony thru a couple of Scenarios...
IDEA ONE -
I have a car wash client who goes to hi-end Restaurant owners
and offers to Wash Customer cars on Busy Friday, Sat, Sunday nights.
ALL SAY "YES"
And Dan leaves 7 Coupons for a F-r-e-e Car Wash under each
Windshield wiper. (Dan's car wash clientele grows like crazy with this method)
I suggested to Tony
that he FIND Salon Owners ALREADY doing business
With lots of Nurses and Medical folks - who work ODD Shifts.
THEN FIND a Car Wash
Owner Already Doing some kind
Of F-r-e-e Car Wash Promotion.
And offer to SET Him up with Hi End Salons
In return for THEIR HELP Referring him to Nurses.
HECK - Tony should show up to meet Docs and Nurses
Himself. It would be FUN to wash a few windows - then shed the cover-alls
to chat with the medical folks.
IDEA TWO -
Play local car detailers off against each other
to find one willing to WASH CAR WINDOWS
F-r-e-e At Up-Scale-Salons. (In order to get Medical detailing clients.)
Find ONE who will Play Ball
And set up a Referral Deal with him.
========
========
ACTION SUMMARY -
Tony and I have Already set up a system
where he offers Nurses what they WANT MOST.
A Job!
Tony compiles official job lists
and Gets New Job Postings
from His Hospital - Inside contacts.
Offers this F-r-e-e to Nurses.
AND WHILE Chatting says, "Since you cannot get hired without
Insurance we also help with that too."
SO
The Car Wash AND the F-r-e-e Car Window
Cleaning JV Guys
A - Hand out Tony's Cards which offer F-r-e-e Help
Finding Nursing Jobs
B - AND Refer Tony the business cards
of all the nurses they wash Cars or Windows for.
Thanks,
Glenn
P.S. - This is kinda sorta "Mastermind Barter"
Ron got an idea from my post,
Adapted it for himself and his detailing
friend.
We turned around and TWEAKED Ron's idea
And Bartered it to Tony in Canada
to help him sell more insurance.
AND WHO do you think Tony will turn to for
More Consulting and To b-uy S-ales information from?
