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  #1  
Old May 31, 2017, 12:49 PM
Glenn Glenn is offline
Senior Member
 
Join Date: Oct 2006
Posts: 1,372
Default Seth Godin Has ONE Answer to Your Question

Thanks UNPink,

(THANK YOU Seth Godin.)

I've made a LOT of moolah for small Biz Clients with one of his ideas.

Seth Godin calls people who REFER you the most business "SUPER - SNEEZERS."

Comparing REFERRALS to the FLU.

Your Best Clients
are the ones who SNEEZE on the most prospects FOR YOU.

BEFORE You are Ready to be ENDORSED by others.

STEP I is to get ready for Referrals.

Seth says you want to GIVE AWAY a small system (HandOut) to make it easier
for your Super Sneezers to REFER you Customers.

I
DO
That
For
Clients with ONE PAGE.

Some people I've Created a ONE PAGE REFERRAL SYSTEM
for - who have turned it into their Business are -

Car Saleswoman
Architect
Do-it-yourself-Home Repairman
Plumber
Website Creator
Physical Therapist
Mortgage Broker
Realtor

ONE PAGE contains -

Side A - Before and After Photo
Side B - Credentials and Testimonials (Referral to a Dedicated Website)

=========
=========
ACTION STEPS -

So Question #1 is:

What do you have that others can ENDORSE to their Lists?

And

Q #2 - What Simple System (s) do you have ready
to Do all the work FOR Each Endorser?

(EDITORS NOTE - For Example - I was just approached to help S*ell a New Series
Of Jay Abraham Videos he did in Asia. Cuz I s*old 1.2 Mil of his Protege Tapes
and seminar seats in the 1990's. BUT - I used a ONE PAGE List of 7 figure Bullet Headlines to do it Last time.

(And THIS TIME I was not allowed to listen to the Program
to Create my ONE PAGE Of Bullets. Which Gary Halbert says do ALL the S*elling.
My Method is to send a CUSTOM Page of Headlines - Followed up by a phone call. Then Actually SHOW the prospect how to make Extra Moolah. So I said, "No Thanks.)

Thanks,
Glenn

P.S. - IF You Have #1 - A Product or a Service or something else. I can
help you answer Question #2.
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  #2  
Old June 1, 2017, 01:41 AM
unpinkpanther unpinkpanther is offline
Senior Member
 
Join Date: May 2016
Location: Nigeria
Posts: 263
Default Glenn, this has to be the best birthday gift in years...

…Thanks, Glenn!

You posted this on my birthday and it has helped crystallize my thinking.

What I have is a "HOTSHEET", actually a newsletter patterned along J F Jim Straw's now defunct Worldwide Business Exchange.

This e-newsletter focusses on business opportunities, listing "AVAILABLEs" and "WANTEDs".

(Between us, it's also a way to build my network of business contacts)

The subscriber base is low now (I barely just launched) and I believe with the right endorsement, it can take off.

So how would you answer the second question?

Quote:
Originally Posted by Glenn View Post
Thanks UNPink,

...
Glenn

P.S. - IF You Have #1 - A Product or a Service or something else. I can
help you answer Question #2.
Reply With Quote
  #3  
Old June 5, 2017, 05:30 PM
Glenn Glenn is offline
Senior Member
 
Join Date: Oct 2006
Posts: 1,372
Default Finding an Endorser Requires you stand in 3 Pairs of Shoes

Thanks UnPink,

I SAID -

==========
ACTION STEPS -

So Question #1 is:

What do you have that others can ENDORSE to their Lists?

And

Q #2 - What Simple System (s) do you have ready
to Do all the work FOR Each Endorser?
==========

=========
=========
Endorsement EMPATHY - 3 sets of shoes Perspective

***1st pair of shoes - Why would anyone WANT to order your Hotsheet?

Have YOU made moolah with it?

Anyone Else?

DO YOU HAVE PROOF?

***2nd pair of shoes - Anyone who ENDORSES your HotSheet to their list.

What's in it for them?

How does your Hot Sheet help their customers?

***3rd Pair of Shoes - Seth Godin has this right.

YOU have to do all the work.
Test it.
THEN contact an Endorser.

A - S*ales letter

B - Testimonials from happy Hot Sheet Users

C - Case Studies of how YOU, Clients, other Endorsers and their Customers
have benefitted

======
An Example of ENDORSEMENT I wrote about in my F-r-e-e Ezine.

Lady CPA hates her water bottle in 2010.
(A 6 B*illion a yr trend in Water Bottle Biz - WHO KNEW? I use a Thermos)

Hires an ARTIST to Design a fancy water bottle.

After she has 6 Designs and starts her company.
OPRAH's magazine CONTACTS HER and wants to do an article.

FRANTIC - She Gets a Couple Dozen MORE Designs done.

THEN Does the article for "O Magazine."

USES THAT ARTICLE in 160 JOINT VENTURE
Meetings with Hi End Retailers over the next few years.

2010 to 2017 her Designer water bottle biz has zoomed to 100 m*llion a yr.

Thanks,
Glenn

P.S. - You Understand how "O" Magazine let this lady CPA stand in all
3 Sets of Shoes ALL AT SAME TIME?
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  #4  
Old June 1, 2017, 07:38 AM
Dien Rice Dien Rice is offline
Onwards and upwards!
 
Join Date: Aug 2006
Posts: 3,466
Default One thing I LOVE about this system Glenn shared is...

Quote:
Originally Posted by Glenn View Post
Seth says you want to GIVE AWAY a small system (HandOut) to make it easier
for your Super Sneezers to REFER you Customers.

I
DO
That
For
Clients with ONE PAGE.

Some people I've Created a ONE PAGE REFERRAL SYSTEM
for - who have turned it into their Business are -

Car Saleswoman
Architect
Do-it-yourself-Home Repairman
Plumber
Website Creator
Physical Therapist
Mortgage Broker
Realtor

ONE PAGE contains -

Side A - Before and After Photo
Side B - Credentials and Testimonials (Referral to a Dedicated Website)
Thanks Glenn!

One thing I love about your system is... It's so simple...

Many systems are far too complex. Virtually nobody can do it, it's like to trying to do brain surgery. A system that nobody can do is useless...

But yours solves this problem, and virtually anybody can do it...

Best wishes!

Dien

P.S. When I run out of ideas, I skim through Glenn's website, email newsletters, and posts...

http://weird2.enchantednlp.com/
__________________
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