Big-Red-Nose-Club Members ONLY

[Glenn]

Thanks Dien,

You Know How I Change Everyones Names in my Copywriting
Case Studies.

Well.

"Egbert" Just Sent me this Note.

The S*ale is not final - yet.

But it looks pretty good!

Thanks,
Glenn

P.S. - Pretty wonderful, huh?

Bumping up the Beginning P*rice the B*uyer
wanted to P*ay by Getting HER to Persuade Herself
to spend 3X to 4TIMES more.

=====
=====

"Thanks Glenn,

..."I used the Steinway Piano technique on another customer who came in.
SHE was interested in an inexpensive violin -- something around $795
or higher. I kept my MOUTH SHUT, showed her violins ranging from $1050
to $4000, and without my telling her anything (other than letting her
know that HER JOB was to find the violin that best fit her
personality)...

"SHE surprised me by BEAMING, smiling ear-to-ear & saying, THAT (most
expensive) one IS the best -- I will have to go home and check my
accounts to see how I can come up with that amount. She had me write
down the prices and serial numbers of her TWO favorite choices. One
was $3000, the other $4000.

[Dien Rice]

Originally Posted by Glenn

Bumping up the Beginning P*rice the B*uyer
wanted to P*ay by Getting HER to Persuade Herself
to spend 3X to 4TIMES more.

=====
=====

"Thanks Glenn,

..."I used the Steinway Piano technique on another customer who came in.
SHE was interested in an inexpensive violin -- something around $795
or higher. I kept my MOUTH SHUT, showed her violins ranging from $1050
to $4000, and without my telling her anything (other than letting her
know that HER JOB was to find the violin that best fit her
personality)...

"SHE surprised me by BEAMING, smiling ear-to-ear & saying, THAT (most
expensive) one IS the best -- I will have to go home and check my
accounts to see how I can come up with that amount. She had me write
down the prices and serial numbers of her TWO favorite choices. One
was $3000, the other $4000.

Hi Glenn,

My attitude with sales generally is... If your attitude is that you are helping the customer to make the best decision for him or her, then you don't come across as a "salesman" or "saleswoman"... And the customer is also more likely to WANT to buy from you!

So, in sales, I always sell products I believe in. If I don't believe the product is good for at least some of the customers, I will look for something else to sell instead...

Thanks Glenn... Awesome story and advice...

Best wishes,

Dien