SOWPub Small Business Forums  
 

Click Here to see the latest posts!

Ask any questions related to business / entrepreneurship / money-making / life
or share your success stories (and educational "failures")...

Get the report on Harvey Brody's Answers to a Question-Oriented-Person

NO BLATANT ADS PLEASE
Also, please no insults or personal attacks.
Feel free to link to your web site though at the end of your posts.

Stay up to date! Get email notifications or
get "new thread" feeds here

 

Go Back   SOWPub Small Business Forums > Main Category > SOWPub Business Forum
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

SOWPub Business Forum Seeds of Wisdom Forum

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
  #35  
Old June 5, 2017, 05:30 PM
Glenn Glenn is offline
Senior Member
 
Join Date: Oct 2006
Posts: 658
Default Finding an Endorser Requires you stand in 3 Pairs of Shoes

Thanks UnPink,

I SAID -

==========
ACTION STEPS -

So Question #1 is:

What do you have that others can ENDORSE to their Lists?

And

Q #2 - What Simple System (s) do you have ready
to Do all the work FOR Each Endorser?
==========

=========
=========
Endorsement EMPATHY - 3 sets of shoes Perspective

***1st pair of shoes - Why would anyone WANT to order your Hotsheet?

Have YOU made moolah with it?

Anyone Else?

DO YOU HAVE PROOF?

***2nd pair of shoes - Anyone who ENDORSES your HotSheet to their list.

What's in it for them?

How does your Hot Sheet help their customers?

***3rd Pair of Shoes - Seth Godin has this right.

YOU have to do all the work.
Test it.
THEN contact an Endorser.

A - S*ales letter

B - Testimonials from happy Hot Sheet Users

C - Case Studies of how YOU, Clients, other Endorsers and their Customers
have benefitted

======
An Example of ENDORSEMENT I wrote about in my F-r-e-e Ezine.

Lady CPA hates her water bottle in 2010.
(A 6 B*illion a yr trend in Water Bottle Biz - WHO KNEW? I use a Thermos)

Hires an ARTIST to Design a fancy water bottle.

After she has 6 Designs and starts her company.
OPRAH's magazine CONTACTS HER and wants to do an article.

FRANTIC - She Gets a Couple Dozen MORE Designs done.

THEN Does the article for "O Magazine."

USES THAT ARTICLE in 160 JOINT VENTURE
Meetings with Hi End Retailers over the next few years.

2010 to 2017 her Designer water bottle biz has zoomed to 100 m*llion a yr.

Thanks,
Glenn

P.S. - You Understand how "O" Magazine let this lady CPA stand in all
3 Sets of Shoes ALL AT SAME TIME?
Reply With Quote
 


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Seeds of Wisdom Publishing (front page) | Seeds of Wisdom Business forum | Seeds of Wisdom Original Business Forum (Archive) | Hidden Unusual Business Ideas Newsletter | The Great Ideas Letter on CD | Hotsheet Profits | The Art of Leverage | The Success Report | Persuade via Remote Influence | Writer's Friend (software) | The Entrepreneur's Hotsheet | The SeedZine (Entrepreneurial Ezine) | The Fly Low Collect Dough Update Hotline

All times are GMT -4. The time now is 11:37 PM.


Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2017, Jelsoft Enterprises Ltd.