A free franchise for you.

[GordonJ]

Originally Posted by WillyWallace

Love the resume idea Gordon!

Can you expand on how you would go about making money with this one?

Thanks,

Willy

I'd run ads in local weeklies and continuously on craigslist for FREE RESUME.

Back then, simple ads in classifed sections, and University newspapers generated traffic. During the questioning and having them fill out a form, we discussed what sort of job they were looking for, and I'd offer my job finding services.

These included videotaped Interview practices, job clubs, some training in computers if needed. I had a 495 dollar deal, guaranteed to find their IDEAL job in 90 days or it was free. Never gave a refund. The reason was simple, most job seekers can't tell what their ideal job is.

So, once we found that out, I had a process of discovery, some testing, both aptitude and attitude, and many times suggested a part time thing or a biz-op.

Today, anyone can get a free resume done at one of the local job sites. The resume, however, is the fastest way to get you eliminated from the pile. Every single resume must be different for the company one is applying too.

I would use craigslist mostly, and create special reports, for example, How to find the Hot Jobs in the Midwest's Hottest City, Columbus, OH. Truth is, most jobs filled by the time the public gets them, especially in Hospitals (one of the largest employers in America today as an industry)...they first post internally, usually on their own bulletin boards inside the hospital, same with Universities. .

So, today, I'd focus on soft skills and also computer skills as a back end to the Free Resume, only today, it would be Free Resume and FREE Aptitude testing. Combine them into one. If you position yourself, as a secret jobs headhunter, of sorts, you will get found. I think a web site would be necessary, although not that involved of one with a local resume business.

A couple of minutes on the phone and I can tell whether or not a person is going to make a good customer, but if all they want is the free resume, I have the software to knock it out while I'm talking to them, if they fill out a form, like most online places have them do, it gets pretty easy.

I think most of the business today would be on the PLUS side of my ResumesPlus Jobs. Presentation skills, selling, writing, Internet use, research and even the basics of Office. The FREE resume and customized IDEAL job evaluation would be front end, loss leaders to sell a more substantial product, like the 495 dollar guaranteed Ideal job I did back in the day.

The truth is, writing a resume isn't much of a skill these days, it is making the resume stand out and do the pre selling for the interview, a far more important part of the process. AND most people have terrible interviewing skills.

Of course, knowing the job market is important too. As I mentioned last month, a local company is adding a second shift and hiring, which means business is good for them (not a seasonal operation, these will be year round jobs).

This is a very superficial look, but contains the ideas anyone can use to start a profitable resume writing/job finding/training business. Start from home, meet at public library, where they can print out the resumes or take the skills test.

What else?

Use local delivery methods, HS newspapers, College Newspapers, Weekly Classified, Craigslist, BackPage, Facebook Groups (I'd start one for my area) and use software to do the hard work. A lot of resume software out there for free now, you simply customize it.

Questions?

Gordon